Sony-Ericsson Cell Phones

Sony Ericsson revealed a new W980, a Walkman® phone that brings an unrivalled music experience, delivers a clear audio experience and gives you every excuse to lose yourself in acoustic bliss . Its unique audio enhancing technology, together with the Walkman® on Top design, sees the W980 cement Sony Ericsson’s position as a true market leader in the world of music on your mobile.

The W980 Walkman® phone is designed to allow you to listen to music as it should be heard. Clear stereo enables the music to sound like the original recording. Clear bass delivers distortion free sound even at higher volumes. These features combine with the premium headphones, the Stereo Portable Handsfree HPM-77, to deliver an incredible clear audio experience and music that sounds as true as possible to the original recording.

The W980 Walkman® phone has a built-in FM transmitter, which allows you to send whatever’s playing on your phone to other devices with a built-in FM radio receiver. This gives you the ability to share your music with all those around you, whether through a friend’s hi-fi or your car stereo. Quality music is made for sharing with the W980. Unplug your headset, sit back and let the music flow through the integrated stereo speakers for all to enjoy. Select a track from the extensive music library – the W980 lets you store up to 8000 songs* – or tune in to your favourite radio station and listen out loud. No need to plug in an FM Receiver, since this is on-board with the W980.

You can tailor the W980’s Walkman® player to the music that you’re listening to. This latest Walkman® phone provides a choice of eight equaliser presets, each of which contains a distinct profile that is suitable to a range of music. So whether you’re listening to jazz, pop or heavy metal, you’ve can always choose the best sound for the song.

The Walkman® on Top feature on the W980 gives you the full functionality of a Walkman® player without even having to open your phone. The entire Walkman® player that would normally be displayed on the inside of your clamshell is also replicated on the outside of the phone, so navigation through your music library is effortless.

Every music enthusiast knows that a great audio experience requires great quality speakers or headphones. The W980 Walkman® phone comes with the new Stereo Portable Handsfree HPM-77; a headset that lets you enjoy music in powerful stereo sound. The HPM-77 also allows users to take their calls handsfree, and its sleek design and in-ear wearing-style mean that it’s both comfortable and reduces background noise to the bare minimum. The Stereo Portable Handsfree HPM-77 will be available in selected markets from June 2008.

Whether listening via the headphones or the stereo speakers, the W980 Walkman® phone is a must-have for those who want an unrivalled music experience, which they carry with them every minute of the day. It is a UMTS/HSDPA 2100 GSM/GPRS 850/900/1800/1900 phone that will be available in selected markets from Q3 2008.

Allowing you to get the most out of the music elements of the phone, the W980 comes with 8GB of memory (which will allow you to store around 8000 tracks) as well as a Memory Stick M2 slot to store music on as well as a TrackID, the company's music finding service.

Amazingly for the size the phone sports HSPDA, Bluetooth 2.0 and a 3.2 megapixel camera alongside the usual Sony Ericsson software applications like the Blogger tool that lets you upload your images straight to a Blogger page on the Web.

Sony Ericsson W980 specifications:
General
2G Network - GSM 850/900/1800/1900
3G Network - HSDPA 2100
Announced: on 14 February 2008
Status: Coming soon. Exp. release 2008, Q3

Size
Dimensions: 92 x 46 x 16.9 mm
Weight: 100 g

Display
Type: TFT, 256K colors
Size: 240 x 320 pixels, 2.2 inches; Second external TFT display, 256K colors (176 x 176 pixels)

Memory
Phonebook: 1000 x 20 fields, Photo call
Card slot: No
8 GB shared memory

Features
Colors: Piano Black
Camera: 3.15 MP, 2048x1536 pixels, video; secondary videocall camera
- Java MIDP 2.0
- Walkman player
- FM transmitter
- FM radio with RDS and internal antena
- TrackID music recognition
- Shake control
- Picture editor
- Organiser
- Built-in handsfree
- Voice memo

Data
GPRS: Class 10 (4+1/3+2 slots), 32 - 48 kbps
HSCSD: Yes
EDGE: Class 10, 236.8 kbps
3G: HSDPA 3.6 Mbps
WLAN: No
Bluetooth: Yes, v2.0 with A2DP
Infrared port: No
USB: Yes, v2.0

Battery
Standard battery, Li-Ion: Stand-by: Up to 300 h
Talk time: Up to 9 h

This great Sony Ericsson W980 looks likely to be a must-have phone for music fans in 2008!